LEGO 910031-1 General Store

LEGO 910031 General Store is a BrickLink set valued at $219 for new and sealed sets, up 37% from an original retail price of $159.99. The set retired in February 2024 with annual appreciation averaging 14.01% since. Used copies are valued between $150 and $195 depending on condition. Secondary market prices for new and sealed sets typically fall between $194 and $240.

2024 1,906 pieces Retired
Market position36.8% above original retailNew-market estimate vs. retail
90-day trend+1.1%Recorded value movement
AvailabilityRetiredLatest collected status
History depth0 monthsMonthly market records
PRICE GUIDE

Current LEGO 910031-1 values

Condition-specific market estimates compared with the original retail price.

New / sealed value $218.86 +36.8% vs. retail
Used value $162.51 $149.99 – $195.01
Original retail $159.99 Launch price
Market values are estimates for the set condition shown; live retailer and marketplace prices may differ.
VALUE OUTLOOK

Growth and retirement

Total growth+36.8%New / sealed value
Annual growth+14%Recorded annual rate
1-year forecast$249.52+14%
5-year forecast$370.70+69.4%
5-year range$353.00 – $382.00Collected estimate
Used value range$149.99 – $195.01Observed market range
MethodSource-provided projectionDisplayed as collected; SetWatch does not recalculate it.
Forecast sourceBrickeconomySource attached to the forecast fields.
Recorded history0 monthsCurrent history coverage on SetWatch.
ConfidenceNot independently scoredA range appears only when the source supplies bounds.

Forecasts are directional estimates, not guaranteed future prices or investment advice. Actual value depends on condition, demand, fees, and sale timing.

A BrickLink Designer Program Series 1 release, General Store (910031) had a capped, preorder-only run in 2024 making sealed examples scarce, and its Western theme with multiple figures and horses gives clear display appeal, while early aftermarket moves have been mild suggesting steady rather than rapid upside.

INCLUDED CHARACTERS

Minifigures

5 listed · $30.46 value